Thinking of Starting a Business? Consider These Tips
Are you thinking of starting a business in Australia? Get your new business off the ground with these pro tips for would-be business owners.
Marketing Matters
The old saying ‘build it and they will come’ might apply to some things in life, but it certainly won’t apply to your new business. To attract customers (and earn a living), you’ll need to get your business out there through marketing, advertising, and networking—right from day dot. Depending on your chosen industry, this could mean a fair investment, but it’s absolutely necessary.
If you’d rather spend more time running your business, and less time promoting it, consider opening a franchise as your new business venture. If you buy a franchise in the right business, you’ll benefit from pre-established brand recognition, and marketing handled in part (or in full), by the franchisor. Here at Simply Helping, we understand that marketing and advertising might not be every new business owner’s forte. That’s why we provide ongoing multi-channel marketing support for our in home care franchisees.
Build a Network
They say it takes a village to raise a child, but it also takes a village to raise a business. As a fledgling business owner, you’ll need a steadfast support network to help your business grow. Get in cahoots with professionals who know a bit about your industry—financial experts, legal gurus, mentors. Absorb as much information as possible from the people around you and save their contact details for future use.
Purchasing a franchise can come in handy here too—as a franchisee, you’ll be going into business for yourself, but not by yourself. You’ll always have a team of experts to turn to for help as your business grows.
Monetise Your Passion
There’s no doubt about it—you’ll be working hard to make your new business a success. This could mean long hours, ups and downs, and plenty of blood sweat and tears. So, when considering your new business model, choose a product or service that you’re genuinely interested in. If you feel a strong enough emotional connection to what your business offers, you’ll be more likely to power through whatever comes your way.
We’ve seen this work time and time again for our Simply Helping franchisees. On a daily basis, our franchise owners actively engage with their community while providing in home care and support. Most find that this gives them a real sense of purpose—one that they might struggle to experience elsewhere.
Are you ready to build your new business in the booming aged care and disability support industry? Here at Simply Helping, we’re currently taking enquiries on a number of rarely offered in home care franchises. Click here to learn more and contact us today.